Description
Abstract
Understanding competitive forces is imperative if a firm is to formulate appropriate strategies to respond which boils down to the firm selecting products, or services to offer and the markets in which to offer them. This makes strategy a deliberate plan of action that the business will adopt in order to develop and grow its competitive advantage. This study, therefore, focused on the“ICT challenges and sustainable competitive advantage of commercial banks”. The data collection tool used to collect the primary data was the questionnaire. The questionnaires were distributed through both drop and pick method and electronic means. Descriptive survey was adopted in this research work.
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