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Abstract

Impact of social media campaign in the promotion of the girl-child education in Otefe-oghara. This study ascertained the adoption of social media campaigns in creating awareness on Girl Child education in Oghara. In this, three research questions were formulated and answered in the study. Survey research design was adopted using questionnaires for data gathering. Three hundred and Ninety-nine (399) copies of questionnaires were distributed, out of which Two Hundred and Thirty (230) copies were retrieved. The findings revealed that there exists a relationship between social media platform and awareness creation on Girl-child education in Otefe-Oghara town. Social media platform has been used in the campaign against Girl Child education in Otefe-Oghara. Social media platforms could be adopted in creating awareness on Girl Child education in Otefe-Oghara town.  Based on this, the study recommended that, since Social media platform was used for the promotion of girl child education in Otefe-Oghara, it, therefore, means that most residents made use of social media platforms as members of the society ought to understand that male and female gender need equal education thus, there should not be segregation when it comes to whom to be educated.

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