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  • EMARKETING IN THE HOSPITALITY INDUSTRY: PROSPECTS AND CHALLENGES

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    ABSTRACT

    This project is on Emarketing In The Hospitality Industry: Prospects And Challenges. This study reveals the importance, prospects and challenges of the Emarketing in the hospitality industry. It also highlights that Emarketing is an important tool to improve the hospitality sales and revenue. Different problems of Emarketing are analyzed and the possible solutions to these problems. Research were made with the use of questionnaire where it was analyzed that Emarketing should be introduced into the hospitality industry which would help the industry in achieving outmost profit. The method used to analyzed and interpreted the data was simple percentage and quantitative method respectively.

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  • ROLES OF TRANSPORTATION IN TOURISM INDUSTRY (A Case Study of ABC Transport Company)

    This research is on roles of transportation in tourism industry (a case study of ABC transport company).

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